NZ Māori Tourism
New Zealand Māori Tourism is committed to working with the Māori tourism sector to contribute to our economy, to provide compelling visitor experiences, and to build commercial and cultural leaders.
NZ Māori Tourism support leaders and partnerships that generate value in the Māori and wider tourism sector. This creates opportunity and ensures the growth and quality of Māori tourism experiences.
Positioning Māori tourism in this way allows Māori to take a leadership role in how visitors experience our country.
Māori leading Aotearoa New Zealand visitor experiences - Mā te pūkenga Māori te wheako Māori i Aotearoa nei, e ārahi.
The Māori world provides a key point of difference for visitors and entering this world offers a fascinating first impression, a unique connection, and everlasting memories.
NZ Māori Tourism works collaboratively with the Māori tourism sector to ensure visitors arrive as strangers but leave Aotearoa New Zealand as members of our whānau (family).
New Zealand Māori Tourism Ngā Mātāpono or The Values upheld:
Mana Tangata - This term refers to the prominence of a person - mana tangata - and expresses the 'people first' approach in all that NZ Māori Tourism do.
Manaaki Manuhiri - Māori culture places great emphasis on hospitality. The care of visitors - manaaki manuhiri - is important to the Māori culture and in providing the best tourism experiences.
Rangatiratanga - The leadership Māori practice - rangatiratanga - stems from their knowledge of our world and the ability to meet their responsibilities. NZ Māori Tourism aspire to develop exemplary governance, and leadership.
Kaitiakitanga - New Zealand is the life source of Māori people. The guardianship - kaitiakitanga - of this land requires that Māori maintain and protect the environment for future generations.
Whanaungatanga - NZ Māori Tourism have developed a close relationship with the Māori tourism sector - whanaungatanga - through shared experiences and working together collaboratively and collectively.
To read more; New Zealand Māori Tourism